Answers QUESTION Research Paper Example | Topics and Well Written Essays - 750 words

Answers QUESTION - Research Paper Example In making decision, bounded rationality was involved since vehicles are available from many locations, varied models and varied prices; however, time and funds are limited thus bounded rationality assisted in making a decision to buy a vehicle. Bounded rationality is the idea in decision-making, where rationality of persons is not directly comparable to their knowledge. The intelligence limitations and limited time affect their decision making (Gigerenzer 13). The final decision is to purchase Midsize Station Wagons; Toyota Prius v with 4 cyl, 1.8 L, Automatic (CVT), HEV, Regular (U.S Department of Energy 1-2). This is because it is affordable and among 2014 Most Fuel Efficient Cars. The decision is satisficing after making necessary research and choosing appropriate alternative regarding the new vehicle to purchase. Satisficing is a decision-making plan that aims for a suitable or sufficient consequence, rather than the most favorable solution (Weber 41). This is so since aiming for the most favorable solution may demand needless use of time, power and resources. Files might be stored in Noncontiguous locations when the disk is new and has not been defragmented. A file kept on disk can get fragmented that means that it is kept on non-contiguous segments. Noncontiguous data access is a contact that functions on data that is not categorized inside memory, file, or both (Savage 85). One instance of contiguous information in memory and noncontiguous data in file is a submission that keeps a 2D assortment in a file, and then afterward needs to interpret the one portion from every piece into a contiguous memory safeguard. In order to maximize access when the file information is contiguous, a reminiscence function can buffer the access in order that data access is implemented in memory and just one file write/read demand is essential(Savage 85).. Contiguous:

Community Empowerment and Motivation to Healthcare in an Acute Care Se Essay - 13

Community Empowerment and Motivation to Healthcare in an Acute Care Setting - Essay Example Motivation, however, involves triggering interest for application of developed potentials. Healthcare based empowerment and motivation within communities, therefore, involves facilitating self-reliance in improving health standards through prevention of diseases and infections without the direct involvement of care personnel. This aids self-care that, according to World Health Organization, is people’s potential, at either personal or communal level, to improve health standards, â€Å"prevent disease, and maintain health, and cope with illness and disability† without input from care personnel (Barlow, n.d., p. 1). Such empowerment and motivation are essential in the scope of acute care that majorly involves injuries and injury-related complications such as central nervous system and cerebrovascular accident complications, and â€Å"respiratory diseases,† â€Å"head injury,† â€Å"hemorrhage,† (Asha, 2013, p. 1). Community empowerment and motivation is an essential need that requires attention in acute care because of its preventive measure and its importance in providing emergency care in absence of care personnel. Its involved awareness and development of strengths for care initiatives ensure communities’ ability prevent the need for acute care and ability to meet rising health care needs. Consequently, the need ensures a healthy society regardless of the scarcity of health care facilities and personnel. It also means that community empowerment and motivation will relieve pressure on care facilities and promote efficiency in acute care services (See, 2007). My developed knowledge from the Doctor of Nursing Practice has diversified potentials to contribute to a nursing professional organization. My most significant contribution could be in the field of nursing research in which I could investigate aspects of self-care in an acute care setting. My research could explore people’s behavior and actions, and their possible effects on health.

Interesting Sociology Essay Topics Essay Example for Free

Interesting Sociology Essay Topics Essay Sociology essays deal with the study of human social behavior in a society, thus, it is quite interesting for the students who are interested in human psyche but boring for those who dont like studying their species. By and large, essays on sociology are mostly based on informative and argumentative style of writing, the argumentative sociology essay demands to work on thesis while essays on the sociology of knowledge are mostly assigned to the students in the informative arena. Whether it is argumentative or informative essays, one has to develop a topic that can grab the attention of the reader in no time and this is not such an easy task. While developing a topic for sociology essay, on should remember the nature of the subject, that is it deals with human behavior, psychology, humanities and social science. Thus, the topic should be as such which revolves around these subjects. Following are some of the recommended sociology essay topic for the students who are not able to select a good topic for their assignment. 1- Youth addiction to alcohol Causes and concerns 2- Comparison between the children brought up in Filipino and Europe 3- What is and should the role of politicians in socializing through campaigning? 4- Merits and demerits of media for a society? 5- How cross cultural media transformation destroys the culture of a particular society? 6- Internet and its implications on a society. 7- Diffusion of innovation in European culture. 8- Critical comparison between sociology and anthropology 9- Homosexuality crucial warning to our society 10- Views about organ transplantation in our society 11- What are the causes of increasing street crimes in our society? 12- What does mean to be a single parent in a conservative society? 13- Comparison between marriages and live-in? 14- Life in rural areas and life in a metropolitan city 15- Increasing materialism increases the depression in a society 16- In spite of such an advanced means of communication people are increasingly going for solitude. 17- Adoption and its consequences for an adopted child 18- How does divorce effects on the minds of the children 19- Comparison between materialistic and a spiritualistic person 20- Living a life as an eternal bachelor 21- Women empowerment in a conservative society 22- Challenges a working women faces in our society 23- Comparison between inferiority and superiority complex 24- Living whole life in a prison 25- Origin of sociology as a science

Essay on Maggi

Essay on Maggi Background Maggi Noodles In the last 20 years we have Just asked 2 minutes of your time. The Brand which clearly comes to mind on first recall is Maggi Noodles. Maggi Noodles is manufactured by Nestle under instant noodles portfolio. It was introduced with Maggi 2 Minute Noodles in India in 1982 when the only place to get noodles was Chinese restaurants. Maggi has undoubtedly has been the lifeline of many teenagers when in home or away from home. Maggi, as a brand, has seen many competitions in its Lifecycle. The brand has also diversified itself with launch of product ranges like soups, tomato sauce, seasoning, cup noodles, various flavours of maggi noodles like atta, rice, mized grains etc. Nestle remains its market leader position with 59.84% of retail sales in India,2009 (Source: Euromonitor International). But its market share is constantly eroded by new entrants like GlaxoSmithKline Consumer Health with Foodles,Capital Foods with SmithJones Instant noodles, HUL launching its Soupy Noodles under Knorr B rand umbrella. Brand Identity Kapferers Model Picture of Sender Physique Yellow Coloured Pack, 2 minute Noodles, fast to cook good to eat, Maggi Logo, Healthy Snack between meals Relationship Taste bhi Health Bhi, providing convenient food within 2 minutes with health and hygiene factor, caring and nurturing Reflection Health Conscious individual who is Hard pressed for time, Young and Fun loving, living with family Personality Enthusiastic, simple, uncomplicated, easily accessible, Fun loving, carefree, On the move, busy schedule Culture   Reliable, Innovative, Aspirant Lifestyle for rural areas, Sharing happiness, responsible Self-Image Young, trendy, fun loving, Independent, Healthy inspite of Sedentary Urban Lifestyle Picture of Recipient Stages in PLC Maggi Noodles is currently in growth stage after passing through maturity stage for brief period in mid 1990s. Introductory and Initial Growth Stage Maggi Noodles brand was in introductory and growth stage in 1982 1990s.Maggi took advantage of its early movers advantage in closed economy scenario prevalent in India during 1980s. The brand faced less competition due to few similar products available in the market. Brand Maggi made best use of the time to increase its brand awareness by focussing on product advertisement. The communication which was initially mis-directed towards women was shifted rightly towards children Maggi Noodles sponsored Hum Log, Indias first indigenous soap opera which began telecast on July 7, 1984. Maggi was launched with total advertisement slots of just 5 minutes during the breaks of serial which ran for over 156 episodes. This helped Maggi to establish as a popular breakfast and snack food across the country. This was also one the first instances of introduction of Fast Food in India. Growth Stage Maggi Noodles brand was in their growth stage in 1990s till late 2006 with brief period of declining sales due to faulty product innovation and formulae change from conventional maggi noodles in the form of launch of Dal Atta Maggi Noodles to noodles similar to TopRamen Noodles, noodles from stable of IndoNissinFoodLtd. Maggi was quick to revert back the original formulae to minimize damage. Product: New Product Variants like Atta Noodles, Mixed Grain Noodles and Rice Mania were introduced Source: http://www.maggi.in/maggi_multigrainz_noodles.aspx There was change in packaging for different variants of the noodles and launch of new variants Image Source: http://www.maggi.in/two_minutes_maggi_noodles.aspx Image Source: http://www.maggi.in/vegetables_atta_noodles.aspx Price Price was kept competitive with other launches in the market like Nissins Top Ramen Promotion Maggi was launched in different packages of 50 and 100 gms to increase the consumer base and attract the first time consumers Variants like Cuppa mania was launched to cater to mobile population, office goers Source: http://www.maggi.in/cuppamania.aspx Offering freebies like collectible foreign stamps, other freebies with maggi packs Maturity Stage Post 2009, there has been host of new entrants in the instant noodles market in India. ITC Launched its instant noodles under Sunfeast brand. GlaxoSmithKline consumer health and HUL also introduced instant noodles in 2010. The communication from Maggi has shifted from 2 minute noodles to Taste bhi Health bhi through introduction of variation in instant noodles. The competition has led to gradual fall in market share vis-a-vis other new entrants. New players are innovating in product packaging like launching noodles in circular shape so as to enable users to enjoy their noodles in full length. Market Scenario/Challenges Major challenge is to maintain the market leadership of Brand Maggi in increasing market with varied new entrants having strong market presence in other product variants. To be increasingly viewed as the most preferred snack by new generation Strategy to increase Rural market share through launch of Maggi Rasile Chow targeting low income population Change of consumer taste from taste to health conscious Masala Flavour is the leading flavour in instant noodles in India All new players have also introduced masala flavour in their brand Chicken is the second favoured flavour followed by vegetable and tomato Horlicks Foodles claim to provide five essential vitamins in their noodles which forces the major market players to stress heavily on the health factor associated with their brands HUL Knorr Soupy Noodles claim to be healthy snack between meal for children Need for elaborate Market research for Maggi Brand on attributes like Brand Image, Prefered Price, Taste, packaging, Health, Availability, Ingredients, product variety etc. Steps taken at different stages Extensive media advertising to increase the consumers familiarity with new product launches Wider flavours/varients being offered to cater to wide range of consumers Increased product penetration through availability in supermarkets, hypermarkets and kirana stores Product line extensions and repositioned products launched to engage new and changing consumer demographics Market Research was conducted to understand the General promotional strategies were implemented to increase brand visibility Events Online Maggi recipe Challenge, innovative entries were compiled into e-cookbook Launch of Me and Meri Maggi Campaign enable consumers to share their experience with Maggi and creating a nostalgic effect by letting them share their moments with Maggi . Launching Maggi goodies like Computer Wallpapers and ScreenSavers to increase Brand recall , Website- http://www.maggi.in/ Preity Zinta was roped in for brand endorsement. Maggi was tried to position it as lively brand with zing Summary The Brand Maggi is strongly established as a Family Brand with crisp brand equity in Indian market. The brand has always been known to have the first movers advantage in the portfolios like noodles, ketchups, soups, sauce, etc. The parent brand Nestle has been the strong symbol of family, shelter and warmth which brand Maggi has innovatively capitalized. Evolution in communication Brand Maggi has changed its communication from convenience factors ie Bas 2 Minute to Taste Bhi Health Bhi to stress on health factors along with taste and convenience. There was a shift from TG from women to children as their consumers. To increase the Point of Purchase Sales, Maggi innovated in Shelf placing by placing Maggi in lower shelfs to increase the visibility by Kids who accompany their mothers to shopping. Maggi has launched Chota Maggi worth Rs 5/- to increase product trail. Maggi was positioned as snacks for between meals to boost sales and attract new customers without changing their conservative food habits during meal time. Maggi also introduced contests for posting best recipes to be made with Maggi. The future of noodles sectors seem good with growth in retail sales of 19% in 2010 in value terms and forecasted to grow at12% CAGR over next few years.Being a sector with low entry barrier, the segment share is vulnerable to new entrants like in-house brands of BigBazaar retail chains of Future group, More of Birla Group, Star Bazaar from TataGroup etc. and host of foreign players entering the market lately. Major Noodles manufacturing firms market share: (Source: EuromonitorInternational Report) Figure : Market Forecast for Noodles market in India Recommendations for Brand Maggi Proliferation into untapped rural markets through strong distribution channel available in India Product line extension with variants for varied markets Innovation in Product, packaging and pricing of Maggi Noodles through investment in Market Research Launching health awareness campaigns, publish health information, sponsor health camps etc. to educate the customers about benefits of health foods To engage customers more through evolving mediums like social networking sites etc.This would enable the Maggi Brand Managers to listen to reviews from their customers and improvise any other suggestions if needed.

Nicotine and its Effects on Weight :: Research Papers

Nicotine and its Effects on Weight Introduction Bad breath, yellow teeth, a chronic cough†¦these are some of the disgusting results of smoking cigarettes. Why do people continue to smoke when the effects are so harmful? The typical response from smokers to this question is that they smoke in order to relax and help relieve stress. Unfortunately, the quick fix happens to be an addictive narcotic. Smoking feeds the addiction, but it also feeds the body with about 40 cancer-causing chemicals as well as almost 4,000 other chemicals (http://www.pueblo.gsa.gov/cic_text/health/w8quit-smoke/index.htm). Besides the visible physical effects, smoking increases the risk of heart disease, stroke, cancer, emphysema, chronic bronchitis, and other lung diseases (http://www.pueblo.gsa.gov/cic_text/health/w8quit-smoke/index.htm). With the first issuance of health warnings on cigarette packages being more than thirty years ago, logically the number of American smokers should have drastically decreased by now. However, polls show that 32 million Americans continue to smoke according to the American Dietetic Association website (http://www.eatright.org/erm/erm011200.html). Those who continue to smoke, despite the health risks, have decided to take chances with their long-term health rather than sacrifice the immediate benefits of a cigarette. Many current smokers say they are afraid to quit their destructive habit for fear of weight gain associated with the cessation of smoking. The added weight, however, poses a much lower health risk than the continuation of smoking. In order to reach equal health risks of smoking just one pack of cigarettes a day, someone would have to be about 125 pounds overweight (http://www.quitsmoking.com/books/nonag/weightgain.htm). Negative Effects on Women Furthermore, the negative effects smoking has on women are especially grim. A site devoted to women and smoking disclose that in the year 2000, women and young girl smokers will have a higher morbidity and mortality rate than that of men. Women smokers have a smaller lung capacity than men, which makes females more vulnerable to the chemicals in cigarette smoke. Also, women smokers have a four times greater chance of developing cervical cancer than non-smokers. Another frightening statistic mentioned in the article says that women who smoked 40 or more cigarettes a day showed a 74% higher risk of developing fatal breast cancer than non-smoking women. Additionally, a woman who smokes has a six-times greater risk of heart attack than men who smoke.

The Fall of Communism in Russia :: essays research papers fc

Communism in the USSR was doomed from the onset. Communism was condemned due to lack of support from other nations, condemned due to corruption within its leadership, condemned due to the moral weakness of humanity, making what is perfect on paper, ineffective in the real world. The end of this system was very violent. It left one of the two most powerful nations in the world fearful of what was to come. Communism can either be called a concept or system of society. In a society that follows the communist beliefs groups own the major resources and means of production, rather than a certain individual. In theory, Communism is to provide equal work, and benefits to all in a specific society. Communism is derived from many ancient resources, including Plato’s Republic and early Christian communities. In 1917, Karl Marx and Friedrich Engels in their Communist Manifesto finalized the philosophy of Communism. ("Communism," Microsoft(R) Encarta(R) 98 Encyclopedia) In the beginning, people in Russia thought of Communism as a utopian ideal. (Funk & Wagnall’s) The elimination of social classes, and guaranteed employment sounded outstanding to the people who lived in Russia. Communism did call for a role of socialist dictatorship to help control any form of protest. Through persuasive tactics this new government seized power and in 1917 Vladimir Ilich Lenin came to power. Under his control the Soviet Union underwent many radical changes that led to the development of NEP (New Economic Policy). This policy called for some private ownership of the means of production and business. Still the government controlled the majority of production. Throughout Lenin’s government there were many achievements. It ended a long civil war against the remnants of the old Czarist military system and established institutions in government. He later died in 1924, and was quickly succeeded. In 1924 Joseph Stalin became head of the Soviet Communist Party. He soon became the most powerful man in Russia. He ran the Soviet Union with brut power, removing all that opposed him and the Communist beliefs. This time period was known as the â€Å"Great Purge.† Stalin systemically executed anyone who stood in his path. Stalin had millions of people arrested and killed. The government once again changed in its economic status. All private ownership was ended. Industrialization commenced, and the strength of the Soviet’s Military significantly increased. The only downfall was agriculture production slowly diminished. This eventually led to food shortages. During this time period the Second World War broke out and drained most of what was left of the already impoverished state. However after the war, national unity was improved and the Soviet Union once again became a super power of the world. (" Stalin and World War II,"

Boeing’s Strategy

The Capital Assets Price Model (CAPM), is a model for pricing an individual security or a portfolio. Its basic function is to describe the relationship between risk and expected return, which is often used to estimate a cost of equity (Wikipedia, 2009). It serves as a model for determining the discount rate which is used in calculating net present value. The CAPM says that the expected return of a security or a portfolio equals the rate on a risk-free security plus a risk premium. The formula is: R = Rf + *(E(Rm)-Rf) Rf = Risk free rate of return, usually U. S. treasury bonds ( ) ? = Beta for a company E(Rm) = Expected return of the market (commercial airlines market) E(Rm)-Rf = Sometimes referred to as the risk premium The beta and risk-free rate should be selected as required according to the Boeing 7E7 case study. For the CAPM the risk free rate of return for a given period is taken to be the return on government bonds over the period. The risk free rate of return at the time of this case was 4. 56% (Bruner, p. 239, 2007). At the time of the case, four main estimatesof equity market risk premiums (EMRP) were: 6. 4% = Geometric mean over T-bills 4. 7% = Geometric mean over T-bonds 8. 4% = Arithmetic mean over T-bills . 4% = Arithmetic mean over T-bonds For the purpose of analysis we will use 6. 4% EMRP, thus (E(Rm)-Rf) = 6. 4 %. () The cost of equity is determined by the company’s levered Beta (). This is calculated according to the ‘Hamada equation’: ? l = ? u (1+(1-T)(D/E)) ?l = company’s levered Beta ?u = company’s unlevered beta (It is a beta assuming the firm is completely equity financed, which reflects pure business risk) T = effective marginal tax rate D/E = market-value debt/equity ratios Exhibit 10 provided seven different betas that can be used for the capital assets price model and discount rate calculation. The project of building airplanes is a long-term venture with the life span more than five years. Boeing created a sales and cash flow forecast for the next 30 years, based on Exhibit 8. This is why for the calculation we use the Beta calculated over the longer period of time. Out of the three Betas calculated for the period of time 5 years, (1. 05, 0. 80, 1. 00), we take 0. 80, the figure calculated against the S&P 500 index. It uses the weighted market value, which can actually reflect the importance of company’s securities in the market shares and the boarder market changes (Wikipedia, 2009). 0. 8 = ? u (1+(1-0. 5)*0. 525) Beta Asset = 0. 6 (overall risk of airplane industry) Total beta for Boeing equals to weighted beta from commercial business plus weighted beta for defense business. Beta = (%commercial)* Beta Commercial + (%defense )* Beta Defense. The average unlevered Beta for defense business among Lockheed Martin, Northrop Grumman and Raytheon is 0. 28 = (0. 28+0. 24 +0. 31)/3. () Exhibit 1 shows commercial business generated $28,387 million in revenue and the defense systems segment generated $24,957 in revenue in 2002. Thus the weight of commercial business is 53% and the weight of defense systems business is 47%. In addition, commercial business generated $9,726 million in identifiable assets and the defense systems segment generated $12,753 in identifiable assets in 2002. Thus the weight of commercial business is 43% and the weight of defense systems business is 57%. 0. 6 = 53%*Beta Commercial +47%*0. 28 Beta Commercial = 0. 88 0. 6 = 43%*Beta Commercial +57%*0. 28 Beta Commercial = 1. 02 There are two betas (0. 88, 1. 02) calculated for the risk of this industry, we choose the larger figure 1. 02. This indicates the larger discount rate for the project evaluation thus it could provide the more pessimistic scenario. The larger the discount rate from the CAPM, the more inflation we assume in our projection. Calculation of CAMP: R = 4. 56 +6. 4*1. 02=11. 08% The appropriate required rate of the return for evaluation the 7E7 project is 11. 08%. In EHHIBIT 10, it shows market-value debt/equity ratios, so it assumes that this ratio reflects the Boeing’s capital structure and using only debt and equity as finance the 7E7 commercial aircraft project in this case. There are two formulas to calculate the weight of debt and equity as show below: Debt/Equity=0. 525 (D/E=0. 525) Debt+Equity=1 (D+E=1); D=1-E Using the second formula substituting back into the first equation and the result is 1-E/E=0. 525, so through calculating this equation, it can indicate that E is 0. 656 and D is 1-0. 656=0. 344. The Boeing’s capital structure is that the weight of debt is 34. 4% and the weight of equity is 65. 6%. From this case, it gives a well-known formula how to finance Boeing’s weighted-average cost of capital (WACC), it shows below: WACC= (percent Debt) (Pretax cost of debt capital) (1- Marginal effective corporate tax rate) + (percent Equity) (Cost of equity capital) In previous calculation, it already know the percent Debt is 34. %, percent Equity is 65. 6%, Cost of equity capital is 11. 088% and in this case gives Marginal effective corporate tax rate is 35%. So it only just to calculate cost of Debt. The cost debt is the interest rate or yield that a firm must pay on its bonds. In this case, it uses weighted average yield to maturity to calculate cost of debt. Through the for m of EXHIBIT 11 and using two column debt amount and yield to maturity to finance cost of debt is 5. 286%, however, the appropriate cost of debt is the after-tax cost of debt, so the final cost of debt is 5. 86%*(1-35%)=3. 436%. All of variables is known, so it can calculate WACC=34. 4%*3. 436+65. 6%*11. 088%=8. 46%. The IRR which is consistent with ‘base case’ assumption was 15. 7% in the EXHIBIT 9 of case study. In this case, it shows that IRR (15. 7) is greater than WACC (8. 46%), so the 7E7 commercial aircraft project is quite attractive for Boeing. In the ENHIBIT 9, it indicates that the unit volume for the first 20 years will only be 1500 with 0% price premium above expected minimum price, under this worse circumstance, IRR still have 10. % which is still greater than WACC (8. 46%). Obviously, developing of the 7E7 commercial aircraft project is acceptable. The IRR is expected to be 15. 7%, while WACC is estimated to be 8. 46%, leaving a difference of 7. 24%. This excess will add value to Boeing’s stock and the company will believe that developing of the 7E7 commercial aircraft project is a worthy investment. In the EXHIBIT 9, there is another factor development costs which influence on the IRR of the 7E7 commercial aircraft project. Developmental cost could make or break the IRR of the aircraft. Boeing company could consider how to control the cost of development, if the company cannot control the developmental costs, the result is that the delivery delays and the company will give discounts to consumers, this will lead to IRR goes down. The Boeing use of composite material could change the manufacturing process, the machinery and the labor skills, so Boeing should recognize that the 7E7 project maybe have the potential for product cost and price inaccuracies and Boeing’s managers should concern how to reduce the development costs. Under the worst condition, from the form of EXHIBIT 9, it shows that development costs is $10,000,000,000 with cost of goods sold as a percentage of sales is 84%, that is IRR is 8. 6% still higher than WACC (8. 46%). Therefore, developing the 7E7 commercial aircraft project is an attractive project. From WACC this perspective to consider whether the 7E7 project is economically attractive or not, the WACC calculates an overall return that a corporate exist assets and business in order to increase or maintain the current value of current stock. In this case, it knows that Boeing’s stock price closed at $36. 41 and from the definition of WACC, it can understand that the Boeing must earn at least 8. 46% return from this 7E7 project in order to maintain this stock price. It also indicate that discount rate for this company is 11. 088%, compare with WACC 8. 46%, it means that the company under the safety circumstance to calculate net present value. In the previous calculation, cost of equity is 11. 088% and it can compute NPV is $2546. 74. The NPV is greater than zero, so the 7E7 commercial aircraft project is a profitable investment.